Bernie Reifkind

Director of Sales/Marketing: Assisted Living and Skilled Nursing

Premier Search, Inc. Available Candidate  WORK EXPERIENCE: 1994-Present              Continuing Care Retirement Commuity Director of Sales and Marketing and Resident Services/Assistant                                               Director of Skilled Nursing Admissions Actively marketed all three levels of care and… Read More »Director of Sales/Marketing: Assisted Living and Skilled Nursing

Managing Your Boss

Recognize the fact that your boss has been given the power to direct your activities. This is true even if you are much smarter and even if you should have been given the boss’ job. Accepting reality and working to increase your influence will produce better results.

Hospice

Hospice is a type of care and a philosophy of care that focuses on the palliation of a terminally ill patient’s symptoms. These symptoms can be physical, emotional, spiritual or social in nature. The concept of hospice has been evolving since the 11th century. Then, and for centuries thereafter, hospices were places of hospitality for the sick, wounded, or dying, as well as those for travelers and pilgrims. The modern concept of hospice includes palliative care for the incurably ill given in such institutions as hospitals or nursing homes, but also care provided to those who would rather die in their own homes. It began to emerge in the 17th century, but many of the foundational principles by which modern hospice services operate were pioneered in the 1950s by Dame Cicely Saunders. Although the movement has met with some resistance, hospice has rapidly expanded through the United Kingdom, the United States and elsewhere.

Palliative Care Nurse Practitioner

In consultation with the attending physician, the NP provides pain and symptom management to patients who face chronic illness or debilitating disease, or who have a terminal diagnosis but still want aggressive treatment. The NP assists patients with goals clarification and with advance care planning. The NP also assists with identification of pt/family needs and aligns them with resources as necessary.